How many time has you clicked on a link and immediately hit the back button? To answer this question for myself, the number is too great to recall with precision. Fortunately for you the reader, I’ll give you THREE (3) simple clues to simplify many complex problems by dividing the task in a more simple format… let’s start with the ABCs!
- APEX: Define the both ambiguous & specific requirements
- BASE: Create a simple model to test basic logic
- FACE: Build a flashy prototype or product using base logic and rules

